Coming to the end of the year, I I thought I would share a list of the best books I have read in 2014 that I think other market researchers might like...
The science of prediction
This blog post is a short introduction to the science of prediction which is a topic that I have been totallt immersed in over the last new months and...
How to make the perfect guess in a pub quiz
Having spent the last few months researching and studying the science or prediction and also being quite fond of pub quizzes here is my guide to how to...
Tips on writing a good conference presentation
Are you fretting about putting together a presentation for an up coming event? Here are some tips based on the experience of sitting through a few and...
One market researchers viewpoint on the World Cup
So England got dumped out in the first round of the World Cup and everyone in our country feels disappointed, an emotion we are quite used to feeling....
Baby steps into the wearable era of research: ESOMAR DD 2014 Roundup
Compared to other global research events the ESOMAR Digital Dimensions conference is by no means the biggest, it faces competition, without doubt, from...
23 Buzzwords coined and used at the 2014 ESOMAR Digital Dimensions Conference
This years Digital Dimensions conference produced a particularly good harvest of buzzwords, some of which you may have heard before but some I can guarantee...
A Network of Brains
I would like to put forward a new viewpoint on research participants.I would like you to move away from thinking of participants as binary bits of data...
Surveytainment
This is a link to a presentation I delivered at the IIex in Amsterdam on Surveytaiment. An exploration of how we could make surveys addic...
Bonsai Survey Design
This blog post below is the first in a series I am writing to accompany a paper I am about to publish on Bonsai Survey design, which will be presented...
How many people need to answer that question?
When we set up a survey we tend to think about how many people should answer the survey survey as a whole. I would challenge you to think...
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